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About this Business
Jon Basíl Tequila is a Chicago-based premium tequila brand producing handcrafted spirits made from 100% Blue Weber agave grown in Jalisco, Mexico. Established in 2018 by Uduimoh Umolu and Belall Taher, the company combines traditional Mexican tequila-making techniques with contemporary branding and a celebration of culture, ambition, and personal achievement.
The brand takes its name from Umolu’s grandfather, honoring the family history and experiences that helped shape his entrepreneurial journey. Born and raised in Chicago to parents with West African roots, Umolu developed Jon Basíl with a vision of creating a spirits brand that could connect people through memorable experiences and meaningful celebrations.
Jon Basíl produces three tequila expressions: Blanco, Reposado, and Añejo. Each begins with Blue Weber agave sourced from the highlands and lowlands of Jalisco, combining the characteristics of both growing regions.
The Blanco offers notes of cooked agave, citrus, honey, and subtle spice. The Reposado is aged in oak whiskey barrels for approximately nine to eleven months, developing flavors associated with roasted agave, vanilla, fruit, and oak. The Añejo undergoes extended aging for a more mature expression of the brand’s tequila-making approach.
Jon Basíl emphasizes patience, craftsmanship, and the journey toward success. Its philosophy centers on celebrating achievements, learning from setbacks, and appreciating the experiences shared with friends and family.
The company’s tequila is available through select retailers and its online storefront, with a store locator to help customers find participating locations.
Rooted in Chicago and crafted in Mexico, Jon Basíl Tequila brings together family heritage, traditional agave spirits, and a modern approach to premium tequila.
